SmartBug Media — a leading Intelligent Inbound marketing agency that assists B2B businesses, B2C organizations and D2C e-commerce businesses in growing revenue by generating leads, scaling revenue operations and building market awareness through inbound marketing, digital strategy, design, marketing automation, revenue operations, public relations, paid media and web development — announced Julie Salomone has joined the company as its new vice president of people operations.
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“SmartBug continues to grow, and it’s critical that we put the right resources in place to support our people.”
“SmartBug continues to grow, and it’s critical that we put the right resources in place to support our people. They are our most important investment as a professional services company,” SmartBug CEO Jen Spencer said. “Julie understands how critical people are in a professional services environment, and her experience with teams in multiple states and countries will serve as the underpinning to attract and retain the talent for SmartBug to meet the needs of our clients as we continue to strengthen our remote-first business model.”
Salomone is a seasoned HR professional with experience developing a performance-based culture dedicated to delighting customers, meeting KPIs and deliverables, and rewarding personal and business achievements. At her last company, she built foundations of human resources for growth based on aggressive company goals and created its entire diversity, equity and inclusion (DEI) program from scratch, including forming a charter with committees such as a recruiting and hiring committee under the DEI program.
“I am thrilled to call myself a SmartBug, and I already feel at home,” Salomone said. “I’m excited to continue cultivating SmartBug’s culture of consistency and fairness as well as providing people-centered solutions and initiatives that result in attracting and retaining top talent and lead to high degrees of client satisfaction.”
In her new role, Salomone will serve as a leader, passionate employee advocate and inspirational coach/mentor to the rapidly growing team of 180-plus agency professionals. Her core responsibilities include the employee experience, payroll, benefits, compliance, and attracting, recruiting and retaining top talent while evangelizing SmartBug’s values-based approach to culture and development.