Brightcove, the world’s most trusted digital broadcast technology company, announced that it welcomes Acquia , a leader in digital experience, to its client list. By integrating Brightcove’s Emmy award-winning technology and solutions, Acquia will be able to create world-class advanced video experiences to improve marketing strategies and harness the power of video for its customers.
“Digital video is a crucial engagement and conversion tool for marketers. In order to successfully harness its power, companies need a complete partner who can help them manage, stream and distribute their videos with delivery to their users at scale,” said Marc DeBevoise, CEO of Brightcove. “We’re excited for Acquia to leverage Brightcove’s innovative platform and extensive expertise in delivering seamless, video-based user experiences that drive engagement, enable data collection and analysis to guide your marketing strategy, and ultimately , drive conversions and results.”
Also Read: Notified Continues 2023 Momentum, Recognized for Groundbreaking AI-Powered Solution for…
“Leveraging the Brightcove platform for video marketing will allow Acquia to more quickly share our knowledge of market trends and technology with our community,” said Jennifer Griffin Smith, Chief Market Officer at Acquia. “We believe that using video will make our information more accessible to more people and enable them to discover and navigate it with ease.”
Acquia provides digital solutions to help customers create safer, more productive and inclusive digital experiences. Acquia’s digital experience platform, Acquia Open DXP, offers capabilities for content management, digital asset management, marketing automation, personalization and customer data management.
Acquia joins other notable companies powering their internal and external video strategies with Brightcove’s digital broadcast technology, including DocuSign, General Motors, Johnson & Johnson, Marriott, Sephora, United Healthcare, Wendy’s and Yelp.
Brightcove will be a guest presenter at the upcoming Acquia Engage conference in Boston (November 14-15, 2023). The event aims at digital innovation and features thought-provoking speakers, debate sessions and workshops with sector experts.
SOURCE: Businesswire