Sprinklr Unveils Innovations to Enhance CX and Productivity at the Edge of AI

Sprinklr, the unified customer experience management (Unified-CXM) platform for modern enterprises begins its CXUnifiers 2024 event in New Orleans. CXUnifiers 2024 brings together Sprinklr customers, partners, and executives with industry luminaries to share perspectives on how AI can elevate CX and productivity.

In his keynote on Wednesday, May 8, Sprinklr Founder and CEO Ragy Thomas will discuss a host of innovations across the Sprinklr Unified-CXM platform that will help customers unlock the power, potential, and promise of AI for exceptional customer experiences.

These innovations, listed below, will help Sprinklr customers get to critical insights faster, help them create outstanding brand content at scale, prepare for and monitor issues and crisis to protect brand reputation, and power smarter customer engagement across every customer-facing team.

Sprinklr Digital Twin: The next evolution of AI for Unified-CXM

The first innovation announced this week is the launch of Sprinklr Digital Twin. Powered by Sprinklr AI+, Sprinklr Digital Twin is designed to enable companies to build and deploy autonomous and intelligent AI technology that can mirror and enhance the capabilities of customer-facing teams. With Digital Twin, Sprinklr aspires to take every part of an organization and use Generative AI to make it radically more productive. Sprinklr Digital Twin models what humans are doing within an organization and amplifies this with intelligent automation. Sprinklr Digital Twin is designed to:  

  • Bring Generative AI across the front office to drive productivity 

  • Foster innovation within your organization and stay ahead of competition 

  • Unify the front office to supercharge customer experiences  

  • Deliver Unified-CXM across the front office and at the edge of your brand 

Also Read: Zingtree Launches CX Answers and Actions to Automate and Optimize Interactions for Happier Customers…

Availability: Sprinklr is focused on developing the Sprinklr Digital Twin technology with a small set of definition partners – first users that provide critical collaboration and feedback as Sprinklr continues to innovate and develop exciting and valuable AI systems like Sprinklr Digital Twin. 

Sprinklr Enters the Customer Feedback Management Market with Sprinklr Surveys 

Sprinklr is an expert in capturing, analyzing, and unlocking insights from unstructured and unsolicited data, powered by industry-leading AI models that operate at a best-in-class accuracy threshold.

With the launch of Sprinklr Surveys, Sprinklr customers will be able to leverage Generative AI-powered surveys to gather solicited feedback as well. Unlike traditional survey-based point solutions, Sprinklr Surveys integrates feedback from all sources—solicited and unsolicited, structured and unstructured. It is designed to be a comprehensive voice of the customer (VOC) and customer feedback management (CFM) platform, unifying insights from all channels and customer touchpoints.

Sprinklr Crisis Management Solution App 

For years, brands and their PR teams have relied on Sprinklr to help them detect, monitor, and mitigate crises. Now, Sprinklr’s Crisis Management solution is available out-of-the-box with industry-specific AI models.  

The Crisis Management Solution App requires minimal set-up and allows brands to proactively listen across social media and the web to detect brewing issues before they become full blown crises.  

SOURCE: Sprinklr

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