IZEA Worldwide, Inc, the premier provider of influencer marketing technology, data, and services for the world’s leading brands and agencies, announced that it has secured a low-seven-figure content production contract with a leading EdTech company, a recurring customer. IZEA’s network of creators will produce custom content to increase brand exposure and website traffic for the client. The program will run through end of year.
“The majority of the branded content created through our network is shared on a creator’s social media as part of an influencer partnership, but we also serve as the dedicated custom content creator behind the scenes for top brands,” said Ted Murphy, Founder and CEO of IZEA. “We have the capability to enhance or substitute a conventional content team with a widespread network of creators enthusiastic about almost any topic. This specific collaboration aligns perfectly with our network since many creators have honed their skills via online learning and have a natural inclination toward everything digital.”
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IZEA provides custom-tailored content development services, from brief videos to product reviews. Writers, photographers, and videographers can be accessed directly through The Creator Marketplace at izea.com.
IZEA Worldwide, Inc. (“IZEA”), is a marketing technology company providing software and professional services that enable brands to collaborate and transact with the full spectrum of today’s top social influencers and content creators. The company serves as a champion for the growing Creator Economy, enabling individuals to monetize their content, creativity, and influence. IZEA launched the industry’s first-ever influencer marketing platform in 2006 and has since facilitated nearly 4 million transactions between online buyers and sellers. Leading brands and agencies partner with IZEA to increase digital engagement, diversify brand voice, scale content production, and drive a measurable return on investment.
SOURCE: GlobeNewswire