RHEI, a global leader in content distribution and marketing for the creator economy, introduced RHEI Data Pro, a groundbreaking Data Monetization Platform designed to help creators and content owners generate revenue from their existing content libraries. With over $35 million already activated in partnership with major platforms, RHEI Data Pro offers a unique opportunity for partners to license their content for training next-generation foundational models. This platform exemplifies RHEI’s dedication to supporting content creators and owners, ensuring they receive fair compensation for their contributions to AI training.
“RHEI is committed to empowering creators by ensuring they are fairly compensated when their content and data drive innovation in the AI space,” said Shahrzad Rafati, CEO of RHEI. “The exciting intersection of AI and human creativity motivates us to develop RHEI Data Pro, which offers new revenue streams for creators based on the work they’ve already put into their content. Our vision is for creators to be at the forefront of this transformation, recognized not just as participants but as essential contributors to the Augmented Creativity Era.”
RHEI Data Pro provides a simple and flexible way for creators and content owners to monetize their expansive video libraries, all while retaining complete ownership. This model presents an opportunity to unlock significant revenue from previously created content, meeting the rising demand for diverse, high-value content in multiple languages, which is critical for training AI models.
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“Data is not just the foundation of the solutions we build—it’s the driving force behind growth and innovation for both our company and our partners,” said Lewis Ball, Chief Strategy and Product Officer at RHEI. “With RHEI Data Pro, we are reshaping the way data is perceived—turning it into a profitable revenue stream for creators and content owners. This platform not only helps them monetize their content in creative new ways, but it also reinforces our commitment to harnessing data as a strategic asset that creates long-term value for all stakeholders.”
The licensing process is designed to be seamless and user-friendly. RHEI takes care of all data preparation and augmentation, ensuring that content meets the requirements of leading tech companies. The platform also integrates metadata to maximize the value of the data. With a flexible, per-hour pricing model, creators are compensated fairly based on the unique value of each piece of content.