Agital and EK Creative Join Forces to Elevate Agital’s TikTok and Social Commerce Services

Agital, the agency delivering measurable business results to marketers and business leaders, announced the rebranding of EK Creative as a part of Agital, and the introduction of the company’s founder, Ethan Kramer, as an Agital Partner and Social Commerce Practice Leader. The full integration of EK Creative into Agital significantly enhances the company’s capabilities in social commerce, live selling, and affiliate marketing.

This strategic expansion not only broadens Agital’s expertise, but also strengthens the company’s innovative partnership with TikTok Shop, setting new benchmarks in interactive and engaging online shopping experiences. The amplification of EK Creative’s capabilities within Agital underscores the company’s holistic approach to customer-centric marketing campaigns and further aligns with its vision to drive innovation and deliver superior client outcomes. Agital’s expanded capabilities offer more dynamic and comprehensive solutions for brands and marketers aiming to excel in today’s competitive digital landscape.

“Over the past year, working closely under the Agital umbrella has been a journey of significant growth and learning for EK Creative,” said Ethan Kramer, Partner and Social Commerce Practice Leader at Agital. “As we complete our integration, our team is excited to push the boundaries, pioneering new shopping experiences, innovating how brands work with creators to drive social commerce revenue, and scaling our proven live shopping events that drive remarkable success for our clients.”

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As part of the rebrand, EK Creative’s offerings have been fully incorporated into Agital’s suite of services. Clients of EK Creative will continue to enjoy the same high-quality service they have come to expect, now further enhanced by the broader resources and capabilities of Agital.

“The growth and expansion of Agital is fueled by our desire to bring the best industry minds and tools under one roof,” said Jeff Reynolds, CEO of Agital. “Ethan’s vast experience and successful track record in innovative social commerce strategies make him invaluable as we strive to deliver more comprehensive, results-oriented solutions to our clients.”

With EK Creative, Agital is setting a new standard in social commerce. This integration both expands Agital’s reach into dynamic market segments and solidifies its position as a front-runner in live selling experiences. The company was named the top TikTok Shop Ads Partner in Q1, and among the top three in live streaming and overall sales. Working with TikTok enables Agital to leverage cutting-edge tools and exclusive insights, enhancing its ability to deliver tailored content that resonates with a diverse, global audience.

EK Creative and Agital recently orchestrated a TikTok live-selling event with Willow Boutique that generated $100,000 in revenue in a single livestream, more than doubling the previous sales record. This landmark achievement reached 2.8 million viewers, who added over four million products to their carts. The campaign significantly expanded Willow Boutique’s follower base by 7.8 thousand and showcased the powerful impact of combining Agital’s innovative strategies with EK Creative’s powerful expertise.

SOURCE: GlobeNewswire

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