Bitly Inc., the world’s leading Connections Platform, announced the expansion of its leadership team with the hiring of Ayub Mohammed as Senior Vice President of Global Sales and Customer Success. Mohammed brings over a decade of experience in driving high-growth SaaS sales models and developing strategic customer experience initiatives that increase retention and market share.
Bitly has a record of success having recently surpassed $100M in annual recurring revenue (ARR) with more than 500,000 global paying customers and millions of active users on its Connections Platform every month. This strategic hire will further the company’s ability to capitalize on its massive customer base and continue to accelerate growth.
“At Bitly, we’re focused on helping businesses of all sizes create meaningful customer connections. Ayub brings extensive experience in leading and empowering product-led sales teams and driving exceptional customer experiences that align with this mission,” said Toby Gabriner, CEO of Bitly. “I’m looking forward to the impact he will have at Bitly by bringing value to our current and future customers.”
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In this role, Ayub will be joining existing and impressive sales and customer success teams and will be responsible for overseeing all global sales operations, developing product-led sales strategies across industry verticals, and enhancing customer satisfaction from SMBs to enterprise-level clients.
“As the market has become more saturated than ever before with different technologies, businesses and brands across all segments are increasingly challenged in their ability to connect with their audiences,” said Ayub Mohammed, Senior Vice President of Global Sales and Customer Success, Bitly. “I am excited to join the Bitly team and to bring new strategies to show our audiences how our platform can make it simple to make meaningful connections, while also helping them tell the right stories to their customers.”
Mohammed joins Bitly from Nextiva where he served as Vice President of Global Sales and led company-wide go-to-market (GTM) strategies to drive revenue growth. Prior to Nextiva, Mohammed acted as Global Vice President of Worldwide SDR, SMB, and Mid-Market Sales at RingCentral. During that period, he managed a team of 400 across 8 countries and played a key role in helping to lead the company to a successful IPO. Throughout his career, he has scaled teams across global offices, instituted strategies to drive double-digit company growth, and has developed successful internal partnership programs to improve customer experiences.
SOURCE: PRNewswire