Mobiquity Technologies, Inc., a leading provider of next-generation advertising technology, today announced, it has been selected by BlockBusters, a DeFi software development company, as its data and programmatic advertising provider.
BlockBusters is a DeFi software development company with the goal of transitioning traditional web 2.0 companies into web 3.0 cryptographic-capable companies. BlockBusters is tokenizing industries one by one in order to amplify their ability to function in a new technological paradigm.
One example utility is converting current websites to web 3.0 functioning websites. There are currently 455 million websites on WordPress, configured using a centralized (web 2.0) system. By using the BlockBusters utility, they will provide an easy on-ramp for those 455 million websites to convert to a web 3.0 de-centralized configuration. The company will be offering additional utilities to assist today’s businesses as they transition into web 3.0.
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Don Bailey, CEO of BlockBusters, said, “Our goal is to hasten crypto adoption by providing the bridge between current technologies and blockchain technologies. In order to reach new stakeholders outside of the current cryptosphere, we have partnered with Mobiquity to break out of the normative crypto marketing mindset and extend our message to new audiences.”
Sean Trepeta, President of Mobiquity Networks, said, “We are extremely excited to add BlockBusters to our rapidly growing list of Crypto Partners who are benefitting from our Crypto Core and Crypto Curious audiences. It’s particularly interesting how BlockBusters created a token that allows users to benefit from a compounded rewards model. They reflect tokens that inherently reflect other tokens, which means users participate in multiple ecosystems.”