BCN Visuals, a global leader in 3D anamorphic content creation, and Liquid Outdoor Media, a leading boutique outdoor advertising company, have partnered to launch immersive 3D anamorphic activations at lifestyle centers across the United States through BCN Visuals’ groundbreaking stand-alone digital display, Landmarks.
Landmarks are digital cubes that stand 10 feet tall and wide, which transform any location into a fully immersive experience, driving audience engagement and leaving a lasting impression. This first-to-market product offering is a transformative tool that blends the digital and physical worlds. Landmarks redefine the advertising experience by bringing eye-catching, hyper-realistic 2D and 3D anamorphic digital installations to high-traffic retail and lifestyle destinations.
BCN Visuals and Liquid Outdoor Media aim to revolutionize the advertising experience for brands looking to enhance their connection with consumers. By introducing 3D anamorphic activations to lifestyle centers, the partnership will allow brands to stand out in a new and innovative way with visuals that appear to burst from the screen, creating highly engaging experiences that invite passersby to stop, watch, and interact.
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“At BCN Visuals, our mission is to push the boundaries of visual storytelling. Through our collaboration with Liquid Outdoor Media, we are excited to bring the wow factor of 3D anamorphic technology to lifestyle centers across the U.S., making digital art a core part of the consumer journey,” said Charles Chimera, Global Chief Growth Officer at BCN Visuals. “Our immersive activations will not only elevate the brand presence of advertisers but also contribute to the vibrancy and appeal of these environments.”
With more brands seeking innovative ways to captivate audiences, the partnership between BCN Visuals and Liquid Outdoor Media is well-positioned to deliver experiences beyond traditional advertising, allowing brands to make a lasting impression in prime, high-traffic locations.
“Liquid is the leader in the open-air lifestyle center space, and this powerful addition to the portfolio aligns perfectly with our real-estate partners’ vision to enhance their visitor experience while generating additional ancillary revenue. Most importantly, it provides our advertising clients with a truly unique and powerful medium to deliver their brand message,” said Patrick Sherry, Managing Partner at Liquid Outdoor. “This is the perfect extension to our tech-driven national digital out-of-home media network. We believe this is the ideal environment for the Landmark – properties created as community hubs, designed to host large crowds and frequented by upscale audiences with extended dwell times.”
Landmarks will debut across multiple high-profile mixed-use properties and tent-pole events in major markets, marking the beginning of this groundbreaking initiative. This launch will showcase the transformative power of 3D anamorphic content in a vibrant, high-traffic environment, setting the stage for future installations across the country. Both BCN Visuals and Liquid Outdoor Media are thrilled to bring this innovative experience to life, redefining how brands connect with audiences in dynamic, real-world settings.
SOURCE: webnewswire