Swiftly, an innovative technology company delivering integrated platforms, tools and solutions along with comprehensive retail media offerings, announced that it has been selected as the winner of the “Mobile Marketing Innovation Award” in the 5th annual MarTech Breakthrough Awards program. Conducted by MarTech Breakthrough, a leading market intelligence organization, the program recognizes the top companies, technologies and products in the global marketing, sales and advertising technology industry today.
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Swiftly is shaping the future of retail technology, specifically for brick-and-mortar partners, by offering innovative, turnkey digital solutions that fuel the technology enjoyed by popular retail and e-commerce giants to the rest of the industry, empowering them to compete and succeed in the growing digital marketplace.
Swiftly enables retailers to own the digital relationship with their in-store shoppers and to support them with a robust retail media platform. Swiftly‘s technology provides retailers the tools they need to attract customers and influence shopping behaviors, while also receiving their share of the retail-media market using real-time, first-party data.
Retailers can directly connect to shoppers in an engaging, targeted way through product catalog integration, customer-specific personalization, robust loyalty programs, shopping list capabilities and Swiftly’s patented “SwiftLane Checkout” cashless checkout systems. Lastly, Swiftly can also connect any existing mobile app to their retail media platform or supply a dedicated team that can custom build an app in less than 12 weeks.
“We believe that today’s shoppers want a truly connected and seamless experience that bridges from the app to the physical store. While customers will continue to use apps to find savings, clip coupons and check inventory, 90% of retail sales will still occur in brick-and-mortar stores. This challenges retailers to connect with their customers in a personalized and engaging way across all touchpoints,” said Henry Kim, co-founder and CEO of Swiftly. “Thanks to the expertise and innovation of our team, and our plug-and-play model, we help retailers build the “mobile-first” strategy they need. This agility helps retailers catch up in a fast-moving environment and sets them up to thrive as we move into a more digital-centric world.”