On December 3, 2024, PropellerAds launched a new advertising format that integrates ads within Telegram Mini Apps, significantly enhancing traffic opportunities for advertisers. This innovative feature allows advertisers to tap into Telegram’s vast user base, which boasts over 50 million daily impressions. By leveraging PropellerAds’ advanced targeting capabilities, advertisers can connect with relevant users across key regions, including Europe, India, and parts of Africa, thereby improving their return on investment (ROI) and conversion rates.
The ads within Telegram Mini Apps provide a seamless experience for advertisers, addressing challenges associated with promoting offers in Telegram’s ecosystem. This format is particularly beneficial for those who struggle to find suitable traffic sources for their Telegram-based applications or channels.
Key advantages of these ads include CPA goal bidding for optimized campaigns, superior filtering to ensure high traffic quality, and a wide array of targeting options such as platform and browser specifications. Additionally, PropellerAds offers flexible pricing models like CPC and CPA Goal, enabling advertisers to choose the best fit for their campaigns.
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This initiative is designed for various verticals, including iGaming, finance, and crypto, making it an attractive option for advertisers looking to enhance their reach and engagement within the Telegram platform. With a fresh monthly audience exceeding 500 million users, PropellerAds’ new offering presents a compelling opportunity for brands aiming to scale their marketing efforts effectively.