Good Gaming, Inc. an innovative brand creating unique interactive entertainment experiences across the gaming segment since 2008, announced the launch of its first “Extreme” branded game, “Mob Wars,” for advanced players and its plans to initiate a comprehensive and strategic marketing campaign across several social media platforms to attract players as Minecraft and Roblox continue to experience exponential growth going into 2023.
The Company is pleased to introduce this first of a new series of Good Gaming Roblox games that address the need for more challenging games for Roblox players. Extreme games will feature more significant challenges along with corresponding achievements and rewards. Initially launching on the Roblox gaming platform, these games will require significant determination, stamina, and perseverance to complete. Players will experience high levels of competitiveness and challenges. If they persevere, they will be rewarded with unique items that provide recognition and status for all to see and admire.
Additional “Extreme” branded games will be released throughout 2023. Mob Wars, currently in its beta phase and slated for a February 17, 2023 release, will feature the Microbuddies™ characters and launch with two initial Microbuddies™ branded worlds with eight more worlds to be introduced over time. Players will need to complete each of the previous worlds to unlock and play new worlds. To complement this new gameplay series, Good Gaming will launch a comprehensive marketing campaign across Facebook, Instagram, TikTok, Twitter, YouTube, and other platforms to raise awareness and attract new players to their games. Campaigns will include creative content such as tips and tricks videos, trailers, social media fueled challenges, and playthroughs featuring platform specific influencers.
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The online gaming industry has experienced incredible growth in recent years, with millions of players logging in daily to enjoy the latest games and platforms. Leading the charge are two of the biggest names in the industry: Minecraft and Roblox.
Minecraft, the beloved sandbox-style game, has seen a surge in popularity since its launch in 2011. With over 126 million monthly active users, the game has become one of the most popular worldwide. In 2020, the game saw an increase of approximately 50 million users since 2017 and generated over $1 billion in revenue, an increase of over 25% from the previous year.
Similarly, Roblox, a game that allows players to create and play games within the platform, has seen remarkable success. With over 116 million monthly active users, the platform has become a hub for creative expression. In 2020, Roblox saw an increase of approximately 40 million users since 2017, and the company was valued at over $38 billion, an increase of over 1000% from its valuation in 2018.
David Sterling, COO of Good Gaming, stated, “After thoughtful consideration, we have identified an untapped potential for more advanced levels of play for experienced gamers on Minecraft and Roblox platforms. The growth of these platforms reflects the growing demand for online gaming experiences and the increasing desire for platforms that offer users the unique ability to create and play games in their own virtual worlds. Good Gaming’s Extreme games on the Minecraft and Roblox platforms will provide endless entertainment, allowing players to experience more challenging gameplay and adventures, build and connect with large communities, and create new, even more exciting memories. He also stated, “We are pleased to announce the initiation of a strategic multiprong marketing campaign across several social media platforms to bring attention to our already existing games and new games planned in 2023 to attract new players to our unique brand of high-quality online games.”
SOURCE: PR Newswire