Samba TV Announces Exclusive Integration of Affinity Solutions’ Deterministic Purchase Media Metrics to Usher in the Next Generation of Advertising Measurement and Activation Read more
Affinity Solutions Launches a New Insights Platform That Allows Marketers to Tap the Power of Purchase Media Metrics to Measure Success Read more
Cadent and Affinity Solutions Partner to Enhance Advanced Media Audience Targeting and Delivery Read more
Former Nielsen EVP Joins Leading Consumer Data Purchase Platform Focused On Outcome-Based Solutions Read more
Omnicom’s Annalect and Affinity Solutions Integrate Purchase Behavior Data into Omni to Deliver More Predictive and Personalized Communications Read more