New Study Finds Programmatic In-App Advertising Helps Drive Brand Affinity and Customer Engagement in APAC Read more
The Trade Desk Launches OpenPath, Providing Advertisers with Direct Access to Premium Publisher Advertising Inventory Read more
Samba TV and PubMatic Launch Australia Partnership to Deliver Programmatic Omniscreen TV Audience Targeting Read more
Arc XP’s Digital Experience Platform Drives Up to $4.51 Million NPV, Including $4.3 Million in Savings, According to Total Economic Impact Study Read more
INEO Partners with Vistar Media, One of the World’s Largest Programmatic Digital Out-of-Home Advertising Platforms Read more
Juniper Research: Digital Ad Spend to Reach $753 Billion Globally in 2026, Driven by In-app Advertising Growth Read more
ISG to Publish Report on Marketing Technology Providers Helping Firms Compete in New Customer Landscape Read more
DoubleVerify To Address Continued Viewability Challenges in CTV With First-to-Market Fully On-Screen Targeting Solution Read more