Effectv Extends Audience Addressable to Enable Regional and Local Market Advertisers to Deliver Household Targeted Campaigns Read more
New Effectv Research Highlights the Perennial Value of Holiday Programming in a Changing Media Landscape Read more
New Research from Effectv Reveals TV Campaign Reach is Highest When Delivered Across 40-45 Networks Read more
New Effectv Research Shows Political Advertising is Most Effective When Optimized Across Streaming and Linear TV Read more