GumGum Introduces The GumGum Platform™ and Mindset Graph™, Ushering in a New Era of Digital Advertising Read more
Optimal Attention: Playground xyz’ New study highlights metric’s key role in driving brand outcomes Read more
Revolutionising CTV Advertising: GumGum’s In-Video Units Yield 30% Higher Attention Rate than Traditional Ads Read more
Contextual Ad Pioneer, GumGum, Merges Playground xyz’s APAC Media Business, Creating a Powerhouse Ad Suite for the Mindset Era Read more
GumGum’s Award-Winning High-Impact Ad Format, Hang Time, Launches in Germany, the Netherlands and Belgium Read more
The Mindset Platform™ by GumGum introduces groundbreaking Index – unlocking actionable insights for brands to better align ads with consumer interests Read more