Media Measurement Archives - Martech360

IAS Announces Exclusive First-to-Market Partnership with Kwai for Business

DoubleVerify Sets New Standards in Performance Measurement with DV Attention for Publishers

VideoAmp launched the next generation of the VideoAmp Platform

Ias Announces First-To-Market Meta Optimization Solution For Advertisers

IAS Expands AI Media Quality on YouTube for Brand Safety

VideoAmp Reveals Next-Generation Outcome Measurement Capabilities

VideoAmp appoints Jessica Jensen as Senior Director, Product Methodology and Analytics

Strategies to Develop and Evaluate Media Measurement Framework

Taboola Expands Partnership with DoubleVerify to Enhance Brand Safety with New Authentic Marketplace Integration

IAS Announces Mobile In-App Support for First Attention Product to Unify Media Quality and Eye Tracking