DOmedia launches Demand-Side Platform, promising fully transparent, accountable trading on programmatic OOH Read more
MNTN Introduces MNTN Matched: AI-Powered Precision Audience Targeting, Bringing 6x More Visits and 2x More Revenue Generated by TV Advertising Read more
IAB Tech Lab Announces Ad Creative ID Framework to Improve Connected TV Advertising Experience for Consumers and Brands Read more
AdLib Media Group and Airtory Partner to Streamline Rich Media and CTV Ad Creation for Agencies and Brands Read more