Shutterstock, Inc., a leading global creative platform offering high-quality creative content for transformative brands, digital media and marketing companies, completed its previously announced acquisition of Envato Pty Ltd. (“Envato”), a leader in digital creative assets and templates.
Strategic Highlights:
- Complements Shutterstock’s existing offering with Envato Elements, a leading unlimited multi-asset subscription offering
- Expands Shutterstock’s reach within faster growing audiences such as freelancers, hobbyists, small businesses and agencies
- Adds 650k subscribers, more than doubling Shutterstock’s subscriber base to 1.15 million
- Increases Shutterstock’s Content revenue from video, audio, graphics, fonts and templates
- Bolsters Shutterstock’s content library with 10 million images, 6 million videos, 1 million audio clips, 0.5 million templates and 0.2 million graphics & fonts
- Further diversifies Shutterstock into new content types including code & web themes, product mock-ups, fonts and templates (e.g. Slides, PowerPoint, Keynote, WordPress, video, designs for social posts, gaming, podcasts and print-on-demand)
- Deal completion coincides with the launch of Envato’s new visual brand identity, currently in a phased rollout across the site, which marks a significant milestone in the company’s evolution and commitment to creatives
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Shutterstock, Inc. is a leading global creative platform offering high-quality creative content for transformative brands, digital media and marketing companies. Fueled by millions of creators around the world, a growing data engine and a dedication to product innovation, Shutterstock is the leading global platform for licensing from the most extensive and diverse collection of high-quality 3D models, videos, music, photographs, vectors and illustrations.
SOURCE: PRNewswire