Alation Launches Business Lineage to Help Analytics Teams Increase Trust in Data and Accelerate Time to Insights Read more
Flashtalking by Mediaocean Announces New Exclusive International Partnerships Covering 89 Markets Read more
IAS Expands “Made For Advertising” (Mfa) Ai-driven Measurement And Optimization Solution With Industry-first Ad Clutter Detection And Avoidance Innovation Read more
Comscore and TEGNA Sign Multi-Year Agreement for Local Linear and Cross-Platform Audience Measurement Read more
Comcast Advertising Launches Signal Authentication Service to Improve the Accuracy of Cross-Screen Measurement and Attribution of Television Advertising Read more