Möve Marketing Unveils Innovative Points-Based Model to Revolutionize Startup Marketing with Flexibility, Transparency, and Scalability

Möve Marketing, a leading fractional marketing agency specializing in serving B2B startups and growth-stage companies, is excited to announce the launch of its points-based engagement model. This innovative approach offers startups a flexible, transparent, and scalable system designed to transform the way they access high-quality marketing services.

The points-based model allows clients to allocate resources where they matter most—whether that’s for content creation, paid advertising, SEO, or strategic planning—by spending points assigned to each service based on factors such as complexity, time investment, and resource requirements.

“Startups and growth-stage companies are moving fast, wearing multiple hats, and don’t always have the time or budget to commit to large marketing retainers,” said Kaitlyn Merola, Founder & CEO of Möve Marketing. “Our points model allows businesses to access premium marketing services without the guesswork. It’s transparent, cost-effective, and built to grow with them.”

With this model, clients can choose to retain points for consistent, monthly services or purchase flex points for one-off needs. A user-friendly client portal provides real-time visibility into how points are spent, enabling teams to adjust priorities as business needs evolve.

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Key Benefits of Möve’s Points-Based Model:

• Cost-Effective: Access expert fractional marketing services at a fraction of the cost of hiring full-time employees.
• Flexible & Scalable: Adapt your marketing strategy and allocate points as your business needs evolve, ensuring maximum flexibility.
• Transparent: With our intuitive client portal, clients gain full visibility into the services they’re receiving at any given time.
• AI-Supported: Leverage the power of AI to optimize processes, ensuring the best results with reduced time investment.

Möve Marketing’s points-based model is designed to provide startups with the tools they need to scale and succeed, without the complexity and costs of traditional marketing retainers. This flexible, transparent approach empowers businesses to make data-driven decisions and stay ahead of the competition.