Stagwell (STGW) Marketing Cloud Taps Former Microsoft Chief Data Analytics Officer John Kahan, Code… PR Newswire Apr 25, 2023 Stagwell Marketing Cloud announced the appointment of former Microsoft VP and Chief Data Analytics Officer John Kahan, and…
AudienceXpress Launches a New, Cross-Platform Campaign Analytics Solution for 2023 Upfront Season Business Wire Apr 17, 2023 AudienceXpress, a Comcast Advertising company, announced the launch of a new industry solution that combines innovative targeting…
Guidewire Predict Named “Predictive Analytics Solution of the Year” in 2023 Data Breakthrough Awards Business Wire Apr 17, 2023 Guidewire announced that Predict, its market-leading predictive analytics solution, has been named the “Predictive Analytics…
Merkle Achieves both AWS Digital Customer Experience Competency and AWS Data and Analytics… PR Newswire Apr 12, 2023 Merkle, dentsu's leading technology-enabled, data-driven customer experience management (CXM) company, announced that it has…
Enradius to Offer Free Support to Nonprofits for Google’s Analytics Switch PR Newswire Apr 11, 2023 Enradius, a leading digital marketing agency, is proud to announce its commitment to helping nonprofits with the impending Google…
How Data Analytics In Marketing Can Drive Business Growth Krutika Parmaj Mar 28, 2023 Data analytics is becoming increasingly important in the world of marketing, as businesses are realizing the significant benefits…
GLD Group Selects Mapp Cloud To Tackle Analytics, Personalization And Customer Engagement Strategy PR Newswire Mar 22, 2023 Mapp, the international provider of insight-led customer experiences, has announced it has been appointed by sports and…
GA4 vs. Google Analytics: Which Tool To Choose? Mahika Bibiyan Mar 8, 2023 “GA4 vs. Google Analytics: Which is better?” This has been a question that has popped up in marketers’ minds ever since its launch…
LatentView Analytics Appoints Marketing and Analytics Expert John Copeland to Advisory Council PR Newswire Mar 3, 2023 LatentView, a global digital analytics consulting and solutions firm, announced the addition of John Copeland to its advisory…
Kameleoon offers the most advanced Google Analytics 4 integration for A/B testing PR Newswire Feb 28, 2023 North America's fastest-growing optimization solution, Kameleoon, offers the most complete native, two-way integration with Google…