MarTech360 Interview With May Habib, Co-founder and CEO, Writer Peter Apr 11, 2023 "ChatGPT and generative AI are seemingly everywhere. There’s a lot of hype, and many unknowns about the future of the technology…
MarTech360 Interview With Sean Cunningham, President and CEO, VAB Krutika Parmaj Mar 24, 2023 "The full-on shift from demography to identity (always privacy-minded) will get the final shoves from the on-going “digitization…
MarTech360 Interview with Jay Prasad, CEO, Relo Metrics Krutika Parmaj Mar 21, 2023 "With the potential to tap into diehard fan communities that stay with their teams for a lifetime, sports sponsorship has always…
MarTech360 Interview With Jennifer Flanagan, VP Marketing, Adtaxi Krutika Parmaj Jan 30, 2023 "Marketing automation, and digital specifically, has created a shift that has allowed a larger portion of the discovery and…
MarTech360 Interview With Angela Young, Sr. Field Enablement Specialist, Siteimprove Krutika Parmaj Jan 24, 2023 "Content marketing must closely align with sales enablement efforts to create content that drives growth and revenue." Hi,…
MarTech360 Interview With Aaron Goldman, Chief Marketing Officer, Mediaocean Krutika Parmaj Oct 21, 2022 "Omnichannel advertising is a big part of optimizing customer experience. By using first-party data, you can take meet people in…
MarTech360 Interview With Matt Swalley, Chief Business Officer, Omneky Krutika Parmaj Oct 20, 2022 "AI enables much quicker iteration and testing of new concepts. It’s a flywheel of data insights, generations of creative and…
MarTech360 Interview With Wendy Mak, Chief Marketing Officer, Link Group Krutika Parmaj Oct 7, 2022 "Watching the dramatic evolution of marketing through tech, AI and automation is nothing short of amazing. We’ve gone from…
MarTech360 Interview With Peli Beeri, General Manager, Luna (by ironSource) Krutika Parmaj Sep 14, 2022 "The increasing number of mobile channels and the breadth of their reach makes mobile marketing a no brainer." Hi, Peli,…
MarTech360 Interview with Burr Smith, Chairman of the Board, President and CEO, Broadsign Krutika Parmaj Jun 24, 2022 "AdTech has fundamentally changed how businesses approach sales and marketing. It’s provided a data-driven approach to derive the…