What is Media Buying and Why is it Important? Aparna M A Apr 8, 2024 In today's crowded and competitive marketplace, businesses face the challenge of effectively reaching their target audiences…
Conversica Integrates Its Generative AI Conversational Platform With Salesforce Marketing Cloud in a… News Desk Jun 8, 2023 Conversica, Inc., the leading provider of AI-powered conversation automation solutions for enterprise revenue teams, announced a…
Travelex launches new partner perk: Creative assets to support integrated marketing efforts PR Newswire Apr 6, 2023 Travelex Insurance Services Inc., a leading travel insurance provider in North America, announced it is launching a program to…
Apartments.com Leans Into Streaming Video and Social Media in New 2023 Advertising Campaign Business Wire Apr 5, 2023 Apartments.com, a CoStar Group brand, has launched a new multichannel marketing campaign that marks the brand’s largest shift to…
Tambourine Celebrates Five HSMAI Adrian Awards PR Newswire Mar 1, 2023 Tambourine, the Fort Lauderdale-headquartered digital marketing technology company serving hotels, resorts, and tourism…
Persado Hails 2023 ‘The Year of Motivation’ Business Wire Feb 8, 2023 Persado, the Motivation Artificial Intelligence (AI) company that generates personalized communications at scale, released its…
Vitamin Named Agency of Record for Established Baltimore-Based Manufacturing Leader PR Newswire Feb 3, 2023 Vitamin®, a leading digital-first integrated marketing agency, announced being appointed as the new Agency of Record (AOR) for…
Why Is Offline Attribution A Complex Process For Marketers? Renuka Kulkarni Dec 27, 2022 We all discuss how digitalization has made tracking business processes easy by enabling ready to go and trackable data access of…
How Can Businesses Use Marketing Orchestration To Increase Conversion Rates? Renuka Kulkarni Dec 20, 2022 Marketing Orchestration! If your mind led to comparing it with a musical orchestra after reading the first two words then you are…
TMB’s Jukin Licensing Announces 2023 Emerging Creative Award in Partnership with The Clio… PR Newswire Dec 14, 2022 Together with The Clio Awards, TMB's Jukin Licensing is proud to announce the Emerging Creative Award for Best Use of…