Krutika Parmaj
Articles by Krutika Parmaj

MarTech 360 Interview With Margaret Wise, Chief Growth Officer at ClickDimensions
At ClickDimensions, we live by ‘We are Who We Serve’. We have the same challenges as are our customers and partners.

Vimeo Does The Unexpected: Adds Structured Data To Improve Google Search Visibility Of Its Public Videos
Vimeo, the second most popular video hosting platform after YouTube, has integrated structured data to all of its publicly accessible videos.

How Does Behavioral Data Analysis Benefit Businesses?
Behavioral data analysis is the process of collecting and analyzing data on how customers interact with a business's products or services.

MarTech 360 Interview With Steffen Schebesta, CEO, North America, and VP, Corporate Development at Sendinblue
Sendinblue is an all-in-one digital marketing platform for small to medium-sized businesses that offers the most affordable, easy-to-use

How Can People-Based Marketing Help Marketers In A Cookieless World?
This blog explains how you can use people-based marketing as a privacy-friendly approach to targeting and measuring digital advertising.

The News This Week: MarTech 360’s Weekly News Roundup Featuring Nielsen, Salesforce, Clinch, Groove, Pixalate, ActionIQ
Here is MarTech 360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information helps readers grasp the nuances that follow the news.

Benefits of Infrastructure as a Service (IaaS) In Cloud Computing
Along with software as a service (SaaS) and platform as a service (PaaS), IaaS is now one of the most important aspects of cloud computing.

Cortical.io positioned as the Leader in the 2022 SPARK Matrix for Text Analytics Platforms by Quadrant Knowledge Solutions
Quadrant Knowledge Solutions announced that it has named Cortical.io as the 2022 technology leader in the SPARK Matrix analysis

How Businesses Can Use Instagram Reels to Promote Their Brand?
Instagram Reels are 1 minute videos like TikTok that can be used creatively to engage your audience/customers.

MarTech 360 Interview With Annie Wissner, Chief Marketing Officer at Whispir
Following these roles, I took on marketing leadership positions at mid-sized SaaScompanies and am now CMO at Whispir

How To Use Customer Relationship Management Software To Optimize Sales?
CRM software is not limited to only customer relations. Here’s how you can use Customer Relationship Management (CRM) software to boost sales.

The News This Week: MarTech 360’s Weekly News Roundup featuring SugarCRM, Xandr, GoCharlie.AI, Mimo Monitors, Saleo
Here is MarTech 360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information helps readers grasp the nuances that follow the news.
