MarTech360 Redefining Marketing Tech News, Views & Interviews

BREAKING NEWS

MarTech360 Podcast with Joel Harrison, co-founder of B2B Marketing
Declared Intent Will Replace Inferred Behavior: The 2026-2030 Data Shift Every CMO Must Plan For
Rakuten Advertising and Similarweb Partner to Unlock LLM Visibility for Brands
Comcast Advertising Launches ‘Outcomes’ to Unify Targeting and Measurement Across TV Ecosystems
DoubleVerify and Spectrum Reach Partner to Bring Greater Transparency to Streaming TV Advertising
MiQ to Acquire Adsmovil’s Latin America Business, Creating Region’s Largest Independent Programmatic Platform
memoryBlue Partners with Mindtickle to Enhance AI-Driven Sales Development Performance
Advertiser Perceptions Partners with Data Quality Co-op to Advance Independent Quality Measurement in B2B Advertising Research
Keynes Secures $40 Million Minority Investment from Volition Capital to Accelerate Growth in Connected TV
MagicLinks Launches AI Shelf™ to Help Brands Win in AI-Powered Product Discovery

MarTech360 Podcast with Joel Harrison, co-founder of B2B Marketing

Joel Harrison, Co-founder of B2B Marketing and the visionary behind Propolis, shares insights on what it takes to navigate the increasingly blurred lines between demand generation and digital noise in today’s B2B ecosystem. Drawing on over two decades of experience advising global marketing leaders, Joel explains why many demand strategies fail.…

Martech Predictions

Declared Intent Will Replace Inferred Behavior: The 2026-2030 Data Shift Every CMO…

Something has clearly shifted, and it did not happen overnight. It crept in slowly. One bad recommendation here,…

Rakuten Advertising and Similarweb Partner to Unlock LLM Visibility for Brands

The company has partnered with Similarweb to bring advanced LLM (Large Language Model) visibility and performance…

Comcast Advertising Launches ‘Outcomes’ to Unify Targeting and Measurement Across…

Comcast Advertising has developed Outcomes, a new generation of targeting and attribution that can bring together…

DoubleVerify and Spectrum Reach Partner to Bring Greater Transparency to Streaming…

DoubleVerify has recently announced its strategic partnership with Spectrum Reach to enhance the transparency of…

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Trending News

Multiply Secures $9.5M to Power Self-Learning Ads

MarTech360 Bureau Mar 23, 2026

Multiply has emerged from stealth with $9.5 million in funding to introduce a new approach to digital advertising-Self-Learning…

ASI Appoints Ashish Mittal as Chief Executive Officer

News Desk Mar 23, 2026

The Advertising Specialty Institute®, the leading authority in the $27.7 billion promotional products industry, announced that…

MarTech360’S Weekly News Roundup With Similarweb, Operative, Qualtrics, Zoom, Future, Adobe And…

News Desk Mar 20, 2026

Here is MarTech360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information helps…

Vocento Unlocks Advertising Inventory Value with Opti Digital Demand Hub

News Desk Mar 20, 2026

Opti Digital, the leading AdTech company specialising in publisher revenue optimisation, announced a successful collaboration with…

YMH Studios Partners Magellan AI for Free Ad Attribution

News Desk Mar 17, 2026

YMH Studios announced a strategic attribution partnership with Magellan AI, making full multi-platform attribution available…

Olyzon Announces Innovid Integration to Connect CTV Decisioning with Independent Cross-Platform…

News Desk Mar 13, 2026

Olyzon, the agentic decisioning layer for TV advertising, announced a strategic integration partnership with Innovid, the…

Anoki and Amagi Launch Scene-Level AI Ads to Transform In-Content CTV Advertising

MarTech360 Bureau Mar 12, 2026

Anoki and Amagi have launched In-Scene Ads, which is an innovative ad solution that leverages Anoki’s ContextIQ technology and the…

Stagwell (STGW) Announces Strategic Partnership with AppLovin to Accelerate Client Advantage in…

News Desk Mar 11, 2026

Stagwell, the global challenger network transforming marketing through AI, announced a strategic partnership with AppLovin that…

Social Media Technology

CreatorIQ Appoints Senthil Kumaran as Chief Technology Officer

#paid and Pinterest Announce Strategic Partnership to Power Creator-Led Commerce…

MarTech360’S Weekly News Roundup With Similarweb, Operative, Qualtrics, Zoom,…

StatSocial Expands Platform With Substack, Unlocking Audience Insights Across the…

Ruder Finn Unveils rf.Voices, A Next-Generation Influence Platform for the AI Era

HuLoop Automation Launches QuickApp Builder to Digitize Paper and…

MarTech360 Bureau Mar 24, 2026

HuLoop Automation, has unveiled a new no-code feature, QuickApp…

CreatorIQ Appoints Senthil Kumaran as Chief Technology…

Mar 24, 2026

Gamma Unveils Gamma Imagine to Democratize AI-Native Design…

Mar 18, 2026

Kaltura to Acquire PathFactory to Accelerate Agentic Digital…

Mar 17, 2026

Digi International Launches One Digi AI Discovery Engine to…

Mar 13, 2026

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Market Logic Network Integrates OpenAPI with Zoho CRM to Deliver…

MarTech360 Bureau Mar 16, 2026

Market Logic Network has announced the launch of its new OpenAPI…

India’s B2B Marketing Elite Converges at the 3rd Annual B2B…

Mar 9, 2026

Channel99 Connects Marketing Intelligence Data to GenAI…

Mar 2, 2026

Adswerve Appoints Tom Zawacki as Chief Executive Officer

Feb 27, 2026

Incubeta Appoints Adam Woods as Global Chief Product Officer

Feb 20, 2026

MarTech Automation

Cordial Named Leader in Email Marketing by The Forrester…

RecVue Launches Revenue Recognition on Salesforce…

Algolia Unlocks Smarter Search and Faster Growth for Shopify…

Keenfolks Launches KEENFOLKS X_ to Redefine AI-Native…

Topsort Launches Tomi, an AI Agent to Automate Retail…

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