MarTech Insights

"As we get more global, it’s time to take that direct-to-consumer concept and apply it to B2B but not all technologies are ready…

Here is MarTech 360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information…

"People now realize that processing more data in real time to make more accurate decisions improves user experiences so…

Consumers are hanging on to their pandemic streaming habits.  This elevates Connected TV (CTV) as a critical channel for reach –…

"By optimizing the customer journey and personalizing every touch point, brands and retailers can deliver on what customers are…

Here is MarTech 360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information…

Hi, Jeff, can you walk us through your professional journey in Marketing so far? I arrived at arrivia with a two-decade track…

Hi, Steve, could you tell us about your journey so far? My career has been a combination of consulting and entrepreneurial…

Engaging your target audience on their favorite platform is the surest way to build brand appeal Could you tell us about your…

Hi, Anudit, could you walk us through your professional journey so far? I am an engineer by education and started my career in…