MarTech360’S Weekly News Roundup With G2, 6sense, Snapchat, Hewlett Packard Enterprise, Seedtag And… News Desk Jul 26, 2024 Here is MarTech360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information helps…
Google Drops the Plan to Eliminate Third-Party Cookies from Chrome News Desk Jul 26, 2024 After years of efforts, Alphabet-backed Google's "Privacy Sandbox" endeavor revealed it will not remove third-party cookies from…
TapClicks Announces New Instant-On Connector for Apple Search Ads News Desk Jul 26, 2024 TapClicks, the leading provider of Smart Marketing Cloud solutions, announced the launch of new connector packages to the TapData…
Simpli.fi Expands CTV Product Suite, Delivering High Quality Inventory and Multiple Targeting… News Desk Jul 26, 2024 Simpli.fi, the Advertising Success Platform providing programmatic advertising and workflow software to agencies, brands, and…
Advertising: Who Cares? reveals speaker line-up for London launch event News Desk Jul 25, 2024 The Advertising: Who Cares? movement has announced details of its launch event, to be held at the Royal Society of Arts in London…
Insticator announced the launch of “the COOL company” News Desk Jul 25, 2024 Insticator, the premier SSP and leading creator of engagement and monetization tools for online publishers, announced the…
Spigot Names Veteran Digital Executive Deniz Gezgin as New CEO News Desk Jul 25, 2024 Spigot, Inc. a global multi-platform application development company, has expanded its core leadership group and named industry…
What Is Marketing Attribution and What Are the Different Types? Aparna M A Jul 24, 2024 In today's complex marketing landscape, businesses face the challenge of understanding the impact of their marketing efforts on…
Microtargeting: The Dark Side of How Companies Exploit Your Data Aparna M A Jul 24, 2024 Ever wondered how you come across a product or service on social media platforms that you searched for in Google? To cut you some…
The Yahoo DSP and LiveRamp Announce Full Integration of Yahoo ConnectID Across Major Publishers News Desk Jul 24, 2024 The Yahoo DSP in partnership with LiveRamp , the leading data collaboration platform, announced their integration of LiveRamp’s…