Creative Marketing Agency Thunderfoot Announces Rebrand to Terra as Next Step in Global Expansion
Thunderfoot, an award-winning global marketing and creative agency with dual headquarters in New York City and Bilbao, Spain,…
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Digital Advertising
Yahoo Backstage Boosts CTV Capabilities with FreeWheel, Magnite’s SpringServe, and Publica by IAS…
Yahoo Advertising announced strategic partnerships with FreeWheel, Magnite for its streaming ad server SpringServe, and Publica by…
MarTech360 Interview With Jessica Hawthorne-Castro, CEO At Hawthorne Advertising
When you’re around people who are positive and forward thinking, you benefit from inspiration and fresh perspectives.
Jessica,…
Sonobi Strengthens CTV Advertising Division with Notable New Hire, Senior Vice President of CTV:…
Sonobi, in its persistent pursuit of growth, is enhancing its team with a prominent name in the Advertising & CTV/ OTT space, …
Wolters Kluwer’s global website recognized in WebAwards as “Best Information Services Website 2023”
Wolters Kluwer announced that www.wolterskluwer.com has been named the “Best Information Services Website 2023” in the Web…
Karthik Rao Named CEO of Nielsen
Nielsen, the global leader in audience measurement, data and analytics, announced that Karthik Rao has been named CEO, effective…
DoubleVerify to Protect Advertisers Against ‘Made for Advertising’ Content with Industry First…
DoubleVerify, a leading software platform for digital media measurement, data and analytics, announced the expansion of its brand…
What Do Brands Need to Know About Generative AI for Audio and CTV Marketing?
Mention the possibilities of generative AI to players across the audio and connected TV (CTV) media and marketing landscape, and…
InMobi Forges Global Partnership with Ad Net Zero to Further its Commitment to Sustainable…
Partnership Builds on InMobi’s Sustainability Commitments to Science-Based Targets Initiative, Givsly, and AdTechCares
InMobi,…
Harmonic Enables Best-of-Breed Ad Tech with Google and Equativ
Harmonic announced that it is expanding its targeted advertising ecosystem through strategic partnerships with industry-leading ad…