Horizon Media and Smartly Form Alliance to Streamline Audience Intelligence and Creative Ad… MarTech360 Bureau Jun 23, 2026 Smartly, a leading artificial intelligence-powered advertising technology platform, and Horizon Media Holdings, the parent company…
Bypassing the Walled Gardens: PropellerAds Launches “Paid Social Traffic” to Unify… MarTech360 Bureau Jun 22, 2026 This back-and-forth dance between digital marketing teams and ad agencies has existed for years. In order to reach the audience…
IAS Launches Quality Connect to Improve Transparency Between Advertisers and Publishers MarTech360 Bureau Jun 22, 2026 Quality Connect is the name of the latest offering from IAS. Quality Connect is a product that intends to give publishers insight…
Upwave and MNTN Deepen Integration to Automate Real-Time Brand Lift Optimization Across Connected TV… MarTech360 Bureau Jun 22, 2026 Upwave, a leading brand outcomes measurement platform, has announced an expanded architectural partnership with MNTN (NYSE: MNTN)…
From General Leads to Absolute Returns: Scorpion’s Acquisition of 1SEO Accelerates the Era of… MarTech360 Bureau Jun 19, 2026 Local service-based businesses like legal firms, plumbers, and doctors’ offices were used to navigating through a very fragmented…
DoubleVerify Unveils DV Neura to Power the Next Generation of AI-Driven Advertising MarTech360 Bureau Jun 19, 2026 DoubleVerify has come up with the release of the new artificial intelligence-powered cognitive engine called DV Neura, which has…
Alvaria Integrates Parloa into Intelligence Platform to Deliver Compliant, High-Performance Agentic… MarTech360 Bureau Jun 19, 2026 With its focus on compliant outbound CX management and orchestrating the work of contact centers around the world, Alvaria is one…
The Automation Shift: Movable Ink’s Programmatic CRM Signals the End of the Standard Email Blast MarTech360 Bureau Jun 18, 2026 For over a decade, Customer Relationship Management (CRM) tools have operated under the same structural promise: relevance at…
Guideline and Mediaocean Deepen Partnership with New API Integration for Omnichannel Media Planning MarTech360 Bureau Jun 18, 2026 The partnership between Guideline and Mediaocean continues to grow with the development of an API integration that links the media…
Claritas and Comcast Advertising Partner to Enhance Campaign Performance with Unified Audience… MarTech360 Bureau Jun 18, 2026 Claritas and Comcast Advertising have made an announcement regarding the formation of a strategic partnership, which leverages the…