Michal Ashkenazi Kapulnik Joins Google Cloud as Head of Digital Enterprise Sales

Michal Ashkenazi Kapulnik has joined Google as Head of Digital Enterprise Sales for Google Cloud, taking on a new leadership role focused on enterprise customers.

Her move comes as enterprise technology buying is becoming increasingly shaped by AI. Companies are no longer evaluating cloud infrastructure, data platforms and artificial intelligence as entirely separate investments. Instead, many are looking for ways to connect these capabilities as part of broader transformation strategies.

This shift is also changing the role of enterprise sales leadership. The conversation is moving beyond individual products toward business outcomes, modernization priorities and the practical challenges involved in deploying AI at scale.

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For cloud providers, digital enterprises represent a particularly important customer segment. These companies often move quickly, operate across complex technology environments and expect cloud partners to support both growth and innovation. Sales leaders therefore need to understand not only technology, but also how customers are rethinking their operating models around AI and data.

Kapulnik’s appointment reflects the growing importance of leaders who can connect cloud capabilities with wider business transformation priorities.

As AI becomes more deeply embedded in enterprise technology strategies, sales leadership will increasingly play a role in helping organizations navigate the relationship between infrastructure, data and emerging AI applications.