Stagwell (Stgw) Launches In Italy With Appointment Of Diego Ricchiuti As Local Chief Executive…
Stagwell, the challenger network built to transform marketing, announced the launch of Stagwell Italy and the appointment of Diego…
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The Art of B2B GTM: Building Strategies that Scale and Succeed in 2025
In today's competitive business landscape, a solid Go-to-Market (GTM) strategy is key for B2B companies looking to scale and…
It’s not the death of SSP, but the rise of SSP now and here’s why
The role of sell-side platforms (SSPs) in the digital advertising ecosystem has significantly evolved, transforming from simple…
Horizon Media Holdings Appoints Bob Lord as President
Horizon Media Holdings, the parent company of Horizon Media, announced the appointment of Bob Lord as President. With a career…
Highwire Names Mike Steavenson EVP of Enterprise Tech
Highwire, a high-impact communications and marketing partner for global technology and healthcare companies, is proud to announce…
Infobip and Telekom Business Europe Partner to Help Businesses Connect with Customers
Global communications platform Infobip and Europe’s leading enabler of B2B digitalization, Telekom Business Europe, have partnered…
2X Acquires Intelligent Demand to Boost B2B Growth Services
2X, the leader in Marketing-as-a-Service (MaaS), has acquired Intelligent Demand (ID), an expert B2B growth strategy and execution…
Branching out: Nectar and Woodland Trust extend partnership to 2027
Nectar360 which owns and operates Nectar, the UK’s largest coalition loyalty scheme, has extended its partnership with the …
AdCreative.ai’s New Partnership Program Aims to Elevate Agencies with AI Innovation
On December 11, 2024, AdCreative.ai, the world's fastest-growing AI advertising platform, launched its Agency Partnership Program…
Zen Media Acquires Sevans PR
Zen Media, the trailblazing B2B marketing and PR agency renowned for its proprietary Go-to-Market (GTM) Influence Model, announced…