How Marriott Uses Martech to Run the World’s Most Profitable Loyalty Program Tejas Tahmankar Apr 2, 2026 Marriott Bonvoy looks like a loyalty program on the surface. In reality, it behaves more like a data engine that quietly drives a…
Inside Sephora’s Data-First Loyalty Engine: The Martech Stack Behind Beauty Insider Tejas Tahmankar Mar 25, 2026 Most loyalty programs feel like digital punch cards that say collect points and get a reward. That’s fine if you want a coupon,…
