Snapchat Introduces Unified Attribution to Improve Real-Time App Campaign Measurement and…
Unified Attribution has been launched by Snapchat as a means through which app advertisers can measure and optimize…
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Media & Growth
Samba TV Launches Project Gravity, an Independent Data Activation Platform for the Agentic Era
Samba TV, the global leader in AI-driven media intelligence, announced the formation of Project Gravity, a independent platform…
Clear Channel Outdoor Introduces “Clear Channel Impact,” Transforming Advertising into…
Clear Channel Outdoor introduced Clear Channel Impact™, a new marketing solution that enables brands to turn their existing…
Linqia and AirOps Partner to Help Brands Fill the Social Content Gap for AI Search Visibility
Linqia, the leading independent influencer marketing agency, and AirOps, the leading growth platform for AI search, announced a…
TransUnion and Google Expand YouTube Attribution to Improve Cross-Channel Marketing Measurement
According to an announcement from both TransUnion and Google, TransUnion has integrated YouTube into its MTA offering in order to…
Chalice AI and Equativ Advance Containerized AI Curation and Activation Across the Open Internet
Chalice AI, the platform-independent AI media decisioning company, announced a partnership with Equativ, the leading independent…
Inmar Intelligence Solves Retail Media Fragmentation and Scaling Challenges For Creator Campaigns…
Inmar Intelligence, a leader in data-driven media and incentive technology, announced the launch of its Multi-Retailer Creator…
Robot.com Launches R-ads, Redefining Out-of-Home Advertising With Its Autonomous Robot Media Network
Robot.com, the company putting robots to work in the real world, announced the launch of its next-generation R-ads, the smart…
Akamai Launches AI Brand Presence to Strengthen Visibility in AI Search and Agentic Discovery
The company Akamai has launched its latest product AI Brand Presence, which will assist companies in improving their digital…
Canva Brings On-Brand, Editable Design into Google Gemini
Canva, the world's leading all-in-one visual communication platform, announced the launch of its Connected App for Google Gemini…