5WPR Unveils New Consumer PR Framework Designed to Align Earned Media With E-Commerce Outcomes News Desk Aug 1, 2025 5WPR, one of the largest independently owned PR firms in the U.S., has launched a newly structured consumer communications…
fal Raises $125M Series C to Power Next-Gen Generative Media News Desk Aug 1, 2025 fal, the infrastructure platform powering real-time, generative media across image, video, audio, and 3D, announced a $125 million…
DoubleVerify Expands AI-Powered Brand Suitability Measurement Coverage Across Meta’s Feeds and Reels News Desk Aug 1, 2025 DoubleVerify, a leading software platform to verify media quality, optimize ad performance, and prove campaign outcomes, announced…
Sprout Social Acquires NewsWhip to Strengthen Predictive Intelligence and Advance AI Innovation MarTech360 Bureau Jul 31, 2025 Sprout Social, a leading provider of cloud-based social media management solutions, has announced the acquisition of NewsWhip, a…
Reddit Unveils Automated Bidding to Optimize Campaign Efficiency News Desk Jul 31, 2025 We’re excited to introduce automated bidding for the Brand Awareness & Reach objective, making it easier than ever for…
Maximizing Social Media strategy Through Advanced Analytics Staff Writer Jul 30, 2025 Today's marketing leaders, like CMOs, VPs, and Heads of Marketing, now have clear insights into social media strategy. They use…
Adobe Unveils Powerful New Photoshop innovations for creators and creative pros MarTech360 Bureau Jul 30, 2025 Adobe is introducing a host of new innovations across Photoshop on desktop, web, and mobile that streamline these time-consuming…
TikTok Expands Out of Phone Program, Partners with Curb, Westfield Malls, Rockbot and Hope Hydration News Desk Jul 30, 2025 TikTok is scaling up its “Out of Phone” off-platform advertising initiative, aiming to bring its most compelling content to a…
Optimizely Unveils First GEO-Ready CMS for AI Discovery News Desk Jul 30, 2025 Optimizely, the leading digital experience platform (DXP) provider, introduced the latest innovations to its CMS with new features…
Google Launches Web Guide: AI-Powered Experiment to Simplify Web Search Experience MarTech360 Bureau Jul 29, 2025 Google is introducing Web Guide, a new Search Labs experiment designed to streamline how users explore information online. This…