news
Latest updates from the marketing and martech industry.
Beyond the SQL Barrier: Teradata Brings Enterprise-Grade Data Analyst Agent to AWS Marketplace to Accelerate Marketing Analytics
Enterprises are adopting AI-powered analytics to transform complex marketing data into faster, actionable business insights.
DriveCentric Unveils Service Engagement Hub: A Modern Fixed Operations CRM Built for Service Advisors and Service BDC Teams
DriveCentric launches Service Engagement Hub, an AI-powered CRM that unifies dealership sales and service customer engagement.
Unifying Data and Experience: Monetate Acquires Simon AI to Bridge the Omnichannel Execution Gap
Monetate acquires Simon AI to unify customer data, personalization, and AI-driven experience optimization for marketers.
Encore AI Raises $30M to Deploy the Only Enterprise AI Platform Built to Generate Revenue from Customer Interactions
Encore AI raises $30 million in Series A funding to expand its agentic platform for revenue-driven customer interactions.
DemandWorks and Demandbase Launch Strategic Integration to Turn Account Intelligence into Coordinated Pipeline Activation
DemandWorks integrates with Demandbase to combine AI-driven account intelligence and demand generation for faster B2B pipeline growth.
DemandScience and ZoomInfo Announce Strategic Partnership to Deliver Industry -Leading Marketing Insights and Outcomes
DemandScience and ZoomInfo partner to combine AI-driven intelligence and B2B data for smarter marketing insights and revenue growth.
Tony Oakley Promoted to Director of Analytics at Medialab Group
Medialab Group promotes Tony Oakley to Director of Analytics to strengthen data-driven marketing insights and measurement.
Stephanie Pareja Joins Havas Media Network as Supervisor, In Market
Havas Media Network appoints Stephanie Pareja as Supervisor, In Market to strengthen localized media planning and campaign execution.
Scale AI Appoints Francis deSouza as Chief Executive Officer
Scale AI appoints Francis deSouza as CEO to accelerate enterprise AI growth, innovation, and strategic partnerships.
Melanie Baravik Joins Betterworks as Marketing Campaigns Manager
Betterworks appoints Melanie Baravik as Marketing Campaigns Manager to strengthen integrated B2B marketing and brand growth.
Alfonso Villanueva Expands Leadership Role as EVP, Verizon Consumer Group at Verizon
Verizon expands Alfonso Villanueva’s leadership role to oversee consumer growth while continuing enterprise transformation initiatives.
Anil Durmus Joins Accelya to Lead Global Account-Based Marketing Initiatives
Accelya appoints Anil Durmus to lead global account-based marketing and strengthen enterprise customer engagement.