5WPR Announces Continued Expansion of Home and Houseware PR Division

5WPR, one of the largest independently owned PR firms in the U.S., announces the continued expansion of its home and houseware division, welcoming key new hires in senior leadership positions, in response to increased interest in the agency’s offerings.

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5WPR‘s home and houseware team possesses years of experience creating communications programs that capture the attention of today’s leading brands and has worked with a wide breadth of both emerging and leading home, houseware, culinary and lifestyle brands.

“5WPR excels at designing and executing strategic programs tailored to our clients’ goals, and attracting top industry talent,” said 5WPR CEO, Dara A. Busch. “As an agency, we keep a close eye on emerging trends and survey consumer’s opinions and purchasing behaviors of home and houseware offerings to better understand expectations and guide our clients.”

5W Public Relations helps consumer products and brands build strong, authentic relationships with customers. PR services offered to consumer good clients include messaging and positioning, media relations, influencer relations, product launches, new market expansion campaigns, executive visibility programs, fundraising announcements, content creation, sponsorships/partnerships, digital media campaigns, thought leadership and speaking opportunities.

5W Public Relations is a full-service PR agency in NYC known for cutting-edge programs that engage with businesses, issues and ideas. With more than 300 professionals serving clients in B2C (Beauty & Fashion, Consumer Brands, Entertainment, Food & Beverage, Health & Wellness, Travel & Hospitality, Technology, Nonprofit), B2B (Corporate Communications and Reputation Management), Public Affairs, Crisis Communications and Digital Marketing (Social Media, Influencer, Paid Media, SEO). Founded by Ronn Torossian nearly 20 years ago, 5W was named to Inc. Magazine’s Best Workplaces 2022 list, awarded 2020 PR Agency of The Year, and brings leading businesses a resourceful, bold and results-driven approach to communication.