Simpleview partners with SKYNAV to give DMOs conversion through immersion

Simpleview, the leading provider of CRM, CMS, and marketing solutions for destinations worldwide, is excited to announce its new partnership with SKYNAV — an immersive, mixed-reality marketing and software platform for the travel and leisure industry.

"Our partnership will allow customers to integrate SKYNAV content natively to drive conversion through immersion."

SKYNAV offers self-guided virtual experiences proven to boost engagement, time-on-site, and conversion metrics. Integrating seamlessly with Simpleview's content management system (CMS), SKYNAV's Web3 software helps destination marketing organizations (DMOs) impress visitors and meeting planners by showcasing area attractions and venues with 360 virtual tours. Also Read: OpenX Announces First Programmatic Horizon Media Blu.ID Integration The seamless integration with Simpleview CMS lets destinations put their great content to work with just a few clicks. Simpleview's partnership with SKYNAV helps DMOs:

• "Virtualize" their destination and bring it to life
• Tailor their immersive marketing to fit the seasons & special events
• "Show meetings & events planners, don't tell them"

"Virtual content has continued to evolve and is becoming a key piece of the content that visitors and meeting planners visiting our DMO websites expect to see and are proven to engage with," said Greg Evans, chief revenue officer at Simpleview. "Our partnership and integrations will allow our customers to integrate SKYNAV content natively to drive conversion through immersion." SOURCE: PR Newswire