news

CreatorOS rebrands as Nutcake, bringing its creator campaign platform and AI-powered assistant under one name to automate workflows and analyze performance.

LoopMe expands PurchaseLoop with CPI and CPA optimization, helping advertisers use brand campaign insights to improve lower-funnel performance and acquisition.

KAI, an AI-powered storytelling platform from Gestmusic and Amplify, will showcase its technology at IBC2026 in Amsterdam from September 11–14.

Metricool’s 2026 AI study finds 95% of social media professionals use AI, with 75% using it daily, highlighting AI’s growing role in social marketing.

Captello launches CapChat, an AI intelligence layer that lets users query live event, engagement, and revenue data using natural language.

Nexxen standardizes Smart TV home screen ad specifications across OEMs, simplifying campaign activation & reducing complexity from fragmented inventory formats.

LT.agency reports a 98% reduction in ad update time after using Fluency’s agentic automation for search and social campaigns across local markets.

DeepIntent partners with Vistar Media to bring premium DOOH inventory to its DSP, helping healthcare marketers reach audiences with targeted advertising.

Chief Media acquires AMZ Advisers and its stake in Reach Social, expanding commerce capabilities across Amazon, TikTok Shop, marketplaces, and social commerce.

Townsquare Media partners with Midlands Media Group to expand digital advertising solutions and strengthen its presence in local U.S. markets.

Omneky enables advertisers to launch ads on ChatGPT, expanding its platform across social, search, and conversational AI channels.

InMobi Advertising launches a conversational AI agent in Buyer Hub to help media buyers discover inventory, build deals, and optimize campaigns.