SplitMetrics Welcomes Eoin Hallahan as Chief Revenue Officer

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SplitMetrics has announced the appointment of Eoin Hallahan, formerly of Meta and Google, as its new Chief Revenue Officer.
Bringing over 16 years of experience in adtech, martech, and high-growth B2B startups, Eoin Hallahan is set to play a pivotal role in driving SplitMetrics' growth. His impressive career highlights include:
- Meta: Enterprise Sales Director for EMEA Gaming.
- Google: Four years in sales leadership roles.
- NextRoll: Managing Director for EMEA & APAC.
- Supermetrics: EMEA & LATAM Sales Lead.
Also Read: SalesHood Named Industry Leader in G2 Winter 2025
A Strengthened Leadership Team
Hallahan’s appointment follows another strategic hire, Dan de Vries, who has joined SplitMetrics as Product Director. With over a decade of experience scaling startups and a strong background in product management, de Vries is already making an impact. Previously, he spent nearly five years as Director of Product and Tech at data.ai, where he spearheaded growth and innovation initiatives. “We are excited to have Eoin on our team as our new CRO. His extensive experience in adtech and martech, coupled with his proven track record of scaling high-growth businesses, makes him a perfect fit for us. Eoin will be an instrumental member of our senior leadership that takes SplitMetrics to the next level of growth and helps us achieve our long-term goals.” “We are also excited to have Dan de Vries on our team as our new Product Director, who is already making a big impact within our team. Dan’s proven track record in product management will be invaluable to SplitMetrics as we continue to innovate with our products and services for app marketers and developers.” Max Kamenkov, CEO at SplitMetrics.What’s Next for SplitMetrics?
These leadership changes signal the start of a dynamic new chapter for SplitMetrics. The company has ambitious plans for the year ahead, including:- Advancing SplitMetrics AI: Continuing to develop cutting-edge tools that empower app marketers to make smarter, data-driven decisions.
- Expanding Market Reach: Broadening its network and entering new markets to bring innovative solutions to a global audience.
- Enhancing Customer Value: Collaborating closely with clients to deliver tailored solutions that drive measurable results.
- Strengthening Industry Partnerships: Working with leading industry players to stay ahead of trends and offer the most relevant tools for app growth.
- Driving Thought Leadership: Sharing insights on app marketing, hosting events, and fostering a community of forward-thinking professionals.
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