6sense Breakthrough 2025 to Unveil Next Generation of Agent-Powered Go-to-Market Innovation

Central to the event is a first look at 6sense’s next chapter of go-to-market innovation: a powerful agentic base layer that unites signals, data, and AI agents to fuel growth. Attendees will get an exclusive reveal of major product updates—plus hands-on sessions to master them-ensuring they leave with strategies and skills they can use immediately. “Breakthrough is where we connect the dots between what matters most to CEOs—bookings, pipeline that converts, customer retention, and margin expansion-and how revenue teams can deliver it,” said Chris Ball, CEO of 6sense. “Every leader in the room is being asked to do more with less, to defend every dollar, and to prove impact. At Breakthrough, we’ll show how to multiply what matters by unlocking better signals, clearer visibility, and more confident decisions.”

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Breakthrough 2025 will convene more than 1,300 go-to-market leaders for keynotes, immersive workshops, and networking designed to spark action. Attendees will leave with practical knowledge to harness AI, drive pipeline growth, align teams, and multiply what matters—delivered by industry-leading voices including Qualcomm Technologies, Conga, Akamai Technologies, and SmartBear Technologies. Learning That Sticks: Practical Plays at Breakthrough 2025 Breakthrough isn’t theory-it’s a world-class education for B2B revenue professionals. Attendees will learn directly from peers and practitioners who are already putting 6sense innovation into practice to maximize efficiency across go-to-market. Highlights include:

• From Signals to Strategy - Turn raw intent into full-funnel campaigns that hit the right accounts, personalize at scale, and generate pipeline now.
• Deep Dives on Our Latest Releases - Master Intelligent Workflows, AI Email Agents, and Sales Intelligence to cut setup from weeks to hours, automate follow-up for every lead, and arm sellers with lists that convert.
• Behind the Scenes of Customers That Win - Learn how industry leaders build multimillion-dollar campaigns, scale ABM, and achieve fast time-to-value with 6sense.
• 6th Street Live & Community Sessions - Tap into candid peer conversations and collaborative workshops to take home real-world plays already working in the field.

“Revenue teams need more than dashboards and data-they need future-ready tools that eliminate manual tasks and empower more strategic focus,” said Latané Conant, 6sense’s Chief Market Officer. “That’s what Breakthrough is all about. You’ll see the latest innovations in action and walk away with concrete strategies to launch smarter campaigns, automate what slows you down, and demonstrate impact. It’s the one place you can learn directly from peers and practitioners who are already winning with these approaches—and leave ready to do the same.” Groundbreaking Buyer Insights The event will also spotlight the third-annual B2B Buyer Experience Report delivered by Kerry Cunningham, head of research and thought leadership at 6sense, which delves into the B2B buying journey and the aspects that have consequential outcomes on a global scale. Attendees will also be inspired by Jon Dorenbros, NFL Pro Bowler and America’s Got Talent finalist who shows how to multiply what matters by turning adversity into joy, purpose, and lasting inspiration. In the spirit of innovation and customer success, 6sense will also feature the 2025 Breakthrough Awards, an annual recognition that celebrates bold, forward-thinking 6sense customers who are pushing boundaries, embracing AI, and delivering jaw-dropping results. Previous award recipients include Vertex, Shell Lubricant Solutions, and Sift. SOURCE: BusinessWire