Audience Store shortlisted for The Wires award for Furniture Village work News Desk Oct 22, 2024 Precision CTV and YouTube targeting maximised Black Friday footfall The Wires 2024 Awards has shortlisted Audience Store’s work…
Ryff and Sofast Partner to Deliver In-Scene Ads Globally News Desk Oct 22, 2024 Ryff, the pioneer of in-scene advertising (ISA) and virtual product placement (VPP), announced a new partnership with SoFast at…
DoubleVerify Expands Its Reach, Offering Invalid Traffic and Viewability Insights for Spotify Video… MarTech360 Bureau Oct 17, 2024 On October 16, 2024, DoubleVerify (DV), a leading software platform for digital media measurement, announced a new integration…
SeenThis Expands into Hong Kong market as part of North Asia expansion News Desk Oct 17, 2024 Adaptive streaming specialist SeenThis has announced it has opened operations in Hong Kong as part of an expansion into North…
New Green Media Segments from InMobi Aim to Cut Ad Supply Chain Emissions, Backed by Scope3 MarTech360 Bureau Oct 16, 2024 On October 15, 2024, InMobi Advertising, a leading provider of monetization and marketing technologies, strengthened its…
Taboola Introduces Abby: A Groundbreaking AI Assistant Transforming Advertising Campaigns MarTech360 Bureau Oct 16, 2024 Taboola, a leader in delivering recommendations across the open web, has unveiled Abby, a trailblazing Generative AI assistant…
C Squared Social Selects MNTN as Exclusive Performance TV Provider News Desk Oct 16, 2024 C Squared Social, a technology-driven digital advertising agency specializing in performance marketing, is proud to announce their…
Flashtalking Named a Leader in The Forrester Wave™: Creative Advertising Technologies News Desk Oct 16, 2024 Flashtalking by Mediaocean, the leading independent platform for creative personalization, orchestration, and intelligence,…
Scope3 Raises $25M in Funding to Expand into Sustainable AI News Desk Oct 11, 2024 Scope3, the collaborative sustainability platform decarbonizing media and advertising, announced the closing of $25 million in new…
Raptive Launches AI-Driven “Raptive Intelligence” to Assist Advertisers Make Authentic… MarTech360 Bureau Oct 10, 2024 Raptive has just launched "Raptive Intelligence," a new AI-driven tool designed to help advertisers create genuine connections…