KERV and VIZIO Partner for Interactive CTV Ad Experiences News Desk Sep 11, 2024 KERV, a leader in video analysis, performance and monetization, announced a strategic partnership with VIZIO to expand its…
Simpli.fi Named in 2024 Gartner® Ad Tech Market Guide News Desk Sep 11, 2024 Simpli.fi, the Advertising Success Platform providing programmatic advertising and workflow software to agencies, brands, and…
Cognitiv Names Eric Danetz as President News Desk Sep 11, 2024 Cognitiv, the leading provider of deep learning AI for marketers, announced that Eric Danetz has been appointed as the company’s…
Statara Partners with Proximic by Comscore to Enhance Media Platform News Desk Sep 9, 2024 Statara Solutions, a data analytics and customer intelligence solutions provider, announced a groundbreaking partnership with…
Myosin Launches Marketing Reimagined to Turn Ad Spend into Social Good News Desk Sep 6, 2024 Myosin Marketing, a full-service growth marketing accelerator propelling brands to new heights through cutting-edge strategies and…
GroupM Elevates Richard Hartell to CEO of EssenceMediacom U.S. News Desk Sep 6, 2024 GroupM, WPP’s media investment group, announced the elevation of Richard Hartell as CEO of EssenceMediacom U.S. Effective…
Sourcepoint Expands CTV Consent Management Capabilities with HbbTV Support News Desk Sep 5, 2024 Sourcepoint, the privacy software platform for the world's most influential brands, announced the addition of HbbTV (Hybrid…
LocaliQ Expands Online Search Offering News Desk Sep 5, 2024 LocaliQ Digital Marketing Solutions (DMS), part of Gannett Co., Inc., continues to expand its best-in-class solutions for small to…
Aditude Acquires Category Leader Hashtag Labs News Desk Sep 5, 2024 Aditude, a leading programmatic advertising platform, announced its acquisition of Hashtag Labs (HTL), a renowned provider of…
Digital Element Launches New Tools for IP Address Segmentation Mechanisms in Australia –… News Desk Sep 4, 2024 Digital Element, the global leader in IP geolocation technology, unveiled the Alternate Area Database (DB), an industry-first…