Gamelancer Media Corp. a media & entertainment company producing short-form video content for brands, is pleased to welcome Kristopher Mychasiw to the Company as Head of Global Partnerships & Sales. Formerly a Partnership Executive for the Montreal Canadiens, Mychasiw will oversee partnerships and sales at Gamelancer Media.
Mychasiw has nearly two decades of experience in the sponsorship and marketing industries, and is known as an industry disrupter, noted for tapping into emerging markets and developing innovative sponsorship strategies to create new monetization opportunities. During his tenure with the Canadiens, Kristopher worked with many multinational brands such as CIBC, Crypto.com, Lenovo, Manscaped, and Lowes, among others.
Prior to joining the Montreal Canadiens, Mychasiw worked alongside Canadian sprinting icon, Bruny Surin. Kristopher worked for more than a decade leading Surin Group’s commercial strategies, media and revenue generation for upwards of 65 amateur and professional athletes.
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Gamelancer Media has experienced rapid growth since its inception as Wondr Gaming in 2019, which includes the acquisition of JoyBox Media, a short-form and long-form video production company. In April of 2022, the full-service Media company acquired Gamelancer Inc., and rebranded as Gamelancer Media Corp. Over the course of 2022, the Company gained noteworthy brand partnerships and increased its owned-and-operated network of over 27 channels across TikTok, Snapchat, and Instagram. Gamelancer Media adds nearly 1.4 million new followers and subscribers per month, amassing an audience of over 37 million across all platforms. The company has added several key leadership roles and team-members, and expects to experience continued growth over the coming year in all areas.
“Joining Gamelancer Media at a time when the digital media and advertising industry are projected to experience exponential growth is a thrilling opportunity. It’s always fun to be a part of shaping the future.” states Kristopher Mychasiw, Head of Global Partnerships & Sales, “I am eager to contribute to the company’s success by leveraging my expertise in revenue generation and expanding our partnerships in this rapidly changing market.”
“Over the past decade, Mychasiw has established a reputation as an innovative executive within the sports, media, and entertainment industry,” said Mike Cotton, President & COO of Gamelancer Media. “He has consistently demonstrated a unique ability to drive revenue and create groundbreaking sponsorship opportunities. We’re fortunate to have him lead our partnership and sales efforts at a time when our business is experiencing significant growth.”
SOURCE: PR Newswire
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