impact.com has entered a strategic partnership with Evertune – a specialist in Generative Engine Optimization (GEO) – designed to help brands understand and act on how they are appearing in AI-generated search results from large language models like ChatGPT, Gemini, and Google AI Overviews. Through this collaboration, AI search visibility metrics – including AI Brand Score and Domain Mentions – are now surfaced directly within the impact.com platform, giving marketers real-time insight into how often and where their brands are referenced in AI responses and which creators and publishers most influence those recommendations.
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The integration also introduces a new activation capability via Evertune’s Partner Connect, enabling brands to form partnerships with high-impact content creators and publishers directly through impact.com to improve visibility where it matters most. As part of the deal, impact.com is investing in Evertune. This strengthens both companies’ commitment to AI-powered commerce discovery. AI helps consumers research products and make purchases. This partnership links AI search analytics to useful workflows. It helps brands increase their influence, authority, and measurable results in the expanding AI search world.
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