Google Revealed the Integration of Netflix’s Ad Inventory into its Display and Video 360…
Following its May announcement, the company is providing advertisers with enhanced buying options, better insights, and more…
Pipeline360 Launches New Display Advertising Platform to Enable Branded Demand
Pipeline360, Integrate's media business, announced the launch of a new, easy-to-use, flexible display advertising platform that…
IPG Mediabrands Expands Signature Media Responsibility Index, Finds Global Social Platforms Making…
IPG Mediabrands and its intelligence arm MAGNA, unveiled the 4th issue of its signature Media Responsibility Index , an initiative…
Agentio Raises $12M to Transform Creator-Led Ads with AI
Agentio, the first ad platform that scales, measures, and streamlines creator content advertising, has raised a $12M Series A led…
Why Brands Should Invest in Programmatic DOOH Advertising
Since the 1830s, billboards have been used as an out-of-home advertising platform, and their business model hasn't changed much.…
DemandScience and Terminus Merge to Lead B2B Revenue Marketing
DemandScience, a leading B2B revenue intelligence and demand generation company that accelerates global growth for clients, and …
Audigent Partners with Google Ad Manager to Help Agencies Access Curated Inventory
Audigent, the leading data activation, curation and identity platform, announced that it has been selected to serve as an initial…
SoundCloud Selects PubMatic to Enhance Access to Programmatic Advertising on a Global Scale
SoundCloud, the artist-first platform that empowers artists and fans to connect and share through music, and PubMatic, an…
Nexxen Debuts Deal Marketplace to Elevate Video, TV, and Display Advertising
On October 28, 2024, Nexxen, a leading global advertising technology platform specializing in data and advanced TV, introduced…
Top 10 Ad Management Tools You Can’t Afford to Ignore
Ever wondered how some businesses always seem to have their ads perfectly placed, reaching just the right audience at the right…