AgencyAnalytics Launches New Features: Benchmarks, Forecasting, and Anomaly Detection for Marketing…
On November 22, 2024, AgencyAnalytics introduced three innovative features—Benchmarks, Forecasting, and Anomaly Detection—aimed at…
MINT Teams with Celonis to Optimize Marketing Processes
MINT, the global leader in Advertising Resource Management (ARM) software, announces a partnership with Celonis, the global leader…
Analytic Partners Named Leader in Gartner Magic Quadrant for Marketing Mix Modeling
Analytic Partners, the Commercial Intelligence company for insights-driven brands, announced it has been recognized as a Leader in…
Ipsos MMA announces the expanded launch of its NexGen Unified Marketing Measurement &…
Ipsos MMA, Inc., announced the expanded launch of its NexGen Unified Marketing Measurement & Predictive Planning Solution, a…
Stirista Launches API Marketing Suite, Revolutionizing Data-driven Marketing
Stirista launched its API Marketing Suite, a comprehensive solution designed to enhance marketing performance through improved…
Claravine & Slalom Tackle Marketing Taxonomy Challenges
Claravine, The Data Standards Company, announced a new partnership with Slalom, the global business and technology consulting…
Sales and Marketing Alignment: Why It’s Essential and How to Achieve It
The holy grail of marketing and sales teams worldwide is alignment, which is frequently sought but rarely achieved. It's no…
Alpine IQ Partners with Adentro to Bridge Digital and In-Store Marketing
Alpine IQ, an innovator in customer data, loyalty, and marketing solutions, has partnered with Adentro, a leader in foot traffic…
VisitIQ™ Enhances Audience Intelligence Platform for Marketing Agencies
VisitIQ, a leader in the identity intelligence and activation platform space, recently announced a number of major additions to…
Zimmerman Advertising Accelerates Retail Marketing with AI-Powered Innovations
As many businesses take a "wait and see" approach to artificial intelligence, Zimmerman Advertising, one of the world's largest…