Infillion Introduces Infillion Agent Connector™, Redefining AI-Controlled Media Buying MarTech360 Bureau Dec 17, 2025 Infillion, the company behind ad tech’s first composable media buying platform, has unveiled Infillion Agent Connector™, a new…
PubMatic and Butler/Till Launch First Fully Agentic AI Campaign Across Connected TV MarTech360 Bureau Dec 16, 2025 PubMatic, a leading independent advertising technology company, and independent agency Butler/Till have teamed up to launch a…
Cvent Bolsters AI-Driven Event Marketing with Strategic Acquisition of Goldcast MarTech360 Bureau Dec 16, 2025 Cvent has acquired Goldcast, an AI-driven video platform for B2B webinars and events. This acquisition aims to enhance Cvent's…
Procedureflow Integrates with NiCE CXone to Deliver Real-Time Visual Guidance for Contact Center… MarTech360 Bureau Dec 16, 2025 Procedureflow, an intelligent knowledge management platform, aims to simplify complex processes. It has announced a new…
Cadent Acquires YouTube Innovator VuePlanner to Redefine Total Video Activation MarTech360 Bureau Dec 15, 2025 A predictive advertising technology firm named Cadent, which is a portfolio company of Novacap, a private equity firm, has…
Profound Unveils Workflows to Streamline AI-First Marketing Execution MarTech360 Bureau Dec 15, 2025 Profound has launched Workflows, a new public-beta no-code automation solution designed to help enterprises…
Mundial Media Introduces Cadmus AI 3.0, Redefining AI-Powered Cultural Contextual Intelligence for… MarTech360 Bureau Dec 15, 2025 Mundial Media, the leading AI-powered advertising platform built for growth audiences, has announced the launch of Cadmus AI 3.0,…
Pinterest Moves into Connected TV with Strategic Acquisition of tvScientific MarTech360 Bureau Dec 12, 2025 Pinterest will buy tvScientific. This platform focuses on connected TV (CTV) performance advertising. This move will expand…
Nexxen Enhances Health Advertising with Real-Time Measurement & Optimization MarTech360 Bureau Dec 12, 2025 Nexxen has expanded its Nexxen Health suite by introducing measurement and optimization capabilities into its demand-side platform…
Precisely Brings Agentic AI to EngageOne RapidCX Customer Communications Platform MarTech360 Bureau Dec 12, 2025 Precisely, a global leader in data integrity solutions, has launched new AI enhancements for its EngageOne™ RapidCX customer…