Samba TV and Index Exchange Launch Agentic-Curated Media Marketplace Powered by First-Party Data
Samba TV and Index Exchange have formed a global partnership to launch an “agentic-curated” media marketplace that combines Samba…
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PubMatic and BrightLine Partner to Turn Interactive CTV into Measurable Performance
PubMatic has partnered with BrightLine to bring interactive and addressable Connected TV ad formats into the PubMatic programmatic…
Kustomer Launches AI Assistants to Simplify Complex CX Logic for Enterprises
Kustomer has launched two new tools: the AI Automation Assistant and the AI Observability Assistant. These tools assist CX teams…
Clinch Unveils New AI Data Agents to Elevate Content Orchestration, Reporting, and Analytics Across…
Clinch, the leading Agentic AI platform for omnichannel content, has upgraded its AI Copilot. This new version includes advanced…
Gradial Raises $35M Series B to Accelerate Adoption of Its Agentic Marketing Platform
Gradial has secured $35 million in Series B funding, led by VMG with participation from Madrona and Pruven, bringing the company’s…
Zendesk and AWS Partner to Deliver AI-Powered Contact Center Transformation
Zendesk has a new Strategic Collaboration Agreement (SCA) with Amazon Web Services. This enhances AI innovations in contact…
MNTN & Northbeam Integration Enables Reliable CTV Performance Measurement
MNTN and Northbeam have launched a new integration that allows marketers to funnel MNTN’s connected-TV (CTV) campaign data…
Encore Acquires FIRST to Build a Global Brand Experience Powerhouse
Encore has acquired FIRST, a leading global brand-experience agency, significantly expanding Encore’s capabilities in event…
Guideline Launches Customizable AI Agent Dashboards, Advancing Conversational Insights and Analytics
Guideline has upgraded its AI Agent with customizable dashboards. These dashboards turn conversational insights into collaborative…
Awin Secures $250M for Brands, Spotlights Ad Attribution Gaps
Leading affiliate-marketing network Awin has announced that its newly launched Conversion Protection Initiative (CPI) has already…