Casetext, Leader in Legal AI Innovation, Selects 5WPR as Agency of Record

5WPR, one of the largest independently-owned PR firms in the U.S., announces it has been selected as the public relations Agency of Record for the leader in legal AI innovation, Casetext.

5W is responsible for media relations management on behalf of Casetext, ensuring that the brand’s game-changing AI innovations are amplified across the broader media landscape.

“Casetext is a trailblazer within the legal industry that is helping countless law professionals better serve their clients – we are thrilled to boost their awareness,” said 5WPR Co-CEO, Matthew Caiola. “This client is a great addition to our portfolio, sitting at the intersection of our immense legal experience and work with emerging and established tech leaders, and we are confident we will deliver impactful results on this campaign.”

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“Legal technology is a very small niche generally covered only by a handful of bloggers,” said Pablo Arredondo, Co-Founder and Chief Innovation Officer, Casetext. “5W was undaunted; their amazing team obtained—and coached us through—multiple opportunities to get our message out to national audiences. 5W was a huge part of our successful CoCounsel launch.”

5WPR uses its tight-knit media connections and industry knowledge to its advantage – clients are routinely placed in top-tier media stories including profile pieces, current event commentary, and more.

SOURCE : PRNewswire