The News This Week: MarTech 360’s Weekly News Roundup Featuring UiPath, ResponseCRM, InterSAT, Telestream, Skyflow

Here is MarTech 360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information helps readers grasp the nuances that follow the news.

In Marketing Automation news this week…

UiPath And AirSlate Partner To Propel Small Businesses To Grow Faster As Fully Automated Businesses

UiPath, announced a partnership to empower individuals and small businesses to create, innovate, and automate to digitally transform their organizations to run faster, easier, and more efficiently.

New Research Finds Marketers Are Bullish On The Metaverse As Nearly All Plan To Invest In Preparation For The Next Evolution Of Social

Research from the 2022 Sprout Social Index, Edition XVIII: US Forecast, indicates that marketers are not only open to change, but are embracing it as 67% plan to invest at least a quarter of their budget into metaverse tactics over the next 12 months.

ResponseCRM Integrates With Midigator To Simplify Payment Disputes

ResponseCRM, announced that ResponseCRM platform users can leverage Midigator’s technology to prevent, fight, and analyze chargebacks.

In Social Media news this week…

New Ably Study Reveals That Two-Thirds Of Organizations With Self-Built Realtime Edge Messaging Infrastructure Have Experienced Significant Downtime In The Past 12-18 Months

Ably, the edge messaging platform to power live and collaborative online experiences, reported that two-thirds (65%) of organizations experienced an outage or significant downtime in the past 12-18 months with the edge messaging infrastructure they had built in-house.

New Viant And IRIS.TV Partnership Brings Exclusive TV Segments To Marketers

Viant Technology Inc., announced it has partnered with IRIS.TV, the only data platform built for video. This new partnership brings a first-of-its-kind solution integrating IRIS-enabled insights into the Viant® Household ID, empowering marketers to leverage deep, contextual, cookieless TV data to more effectively target and measure activations.

In Mobile Technology news this week…

Very Good Ventures Raises $3M Series A Funding From Celesta Capital To Further Scale Rapidly Growing Flutter Practice

Very Good Ventures , the world’s leading Flutter app development consultancy,  announced $3 million in Series A funding from Celesta Capital to help drive rapid growth, make key hires, and expand the quality of the Flutter development ecosystem.

InterSAT And SES Renew Partnership To Accelerate Digital Inclusion Across Africa

Customers of leading African internet provider InterSAT can continue to rely on SES’s well-positioned satellite to connect their farms, remote offices, schools and hospitals with affordable internet access across Africa due to the latest capacity renewal agreement signed by InterSAT and SES, the two companies announced.

In Marketing Analytics news this week…

Skyflow Launches MuleSoft Certified Connector, Helping Customers Tackle PII Privacy, Security, And Data Residency

Skyflow, the leading customer data privacy company, launched a new MuleSoft Certified Connector and joined the MuleSoft Technology Partner Program. Now, MuleSoft customers can leverage Skyflow’s Data Privacy Vault to protect and store sensitive information flowing through the MuleSoft gateway.

Sendoso Ranks Among Highest-Scoring Businesses On Inc. Magazine’s Annual List Of Best Workplaces For 2022

Sendoso was named to Inc. magazine’s annual Best Workplaces list. Featured in the May/June 2022 issue, hitting newsstands on May 17, 2022, and prominently featured on Inc.com.

In Marketing Content news this week…

Telestream Acquires Encoding.Com

Telestream®, has announced its acquisition of Encoding.com, an Emmy award winning cloud media processing platform used by Fortune 1000 Media & Entertainment companies, streaming services, broadcasters, and corporate video customers around the globe.

Creatd Unveils New Integrated Agency Offerings

Creatd, Inc., a creator-first holding company and the parent company of Vocal, unveiled the new positioning for Vocal for Brands, the content marketing arm of Creatd Partners, the pillar which houses the Company’s agency businesses.

 

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